Congratulations – you’ve
got ‘em now! They’re fresh and they’re eager to volunteer in your ministry. Now
what?
Whether it’s one or 100
new volunteers, once a person says “Yes” to your ministry, you’re responsible
for shepherding their experience. Done well, your volunteers will grow and
flourish under your care, and your ministry will retain most of them.
Too often, though, we see
volunteers disappear down the drain to places unknown and forever out of reach.
This happens because ministry leaders forget a basic premise:
To
retain a volunteer, you must have
a strategy to
SUSTAIN a volunteer’s passion and purpose.
Much too often, we rely on
the volunteer’s initial passion for our ministry to keep them motivated “to
serve God by serving others.” We forget that when people don’t know what to do,
they get confused and frustrated. When people don’t feel appreciated, their
fuel tanks run low. When people aren’t asked to use their gifts, skills, and
abilities to advance a vision, they feel useless and used up.
But you can avoid the scenarios
that ultimately drain your volunteer ranks. Make just four adjustments in
retention strategy, and you’ll build a better long-term, life-affirming
experience that is so fulfilling that they simply can’t resist sticking around
for more:
1.
Apprentice them.
The most common reason why people volunteer is because they want to make a
difference in the world. They volunteer for your ministry because they believe it
is making a difference. But here’s the kicker – their “want to” isn’t going to
work without your “how to.” New ministry volunteers don’t know the strategy,
process, or plan for your ministry, so they are unsure of how to execute it. A
one-shot training might create a fast start, but it stops short of preparing
volunteers for long-term impact and commitment. Just as Jesus, Paul, and the
other Apostles modeled, it takes time and a personal investment. You can’t personally
guide every volunteer – Jesus took on only 12 – so your strategy should include
enlisting your veteran volunteers as apprentices.
2.
Appreciate them. The
writer of Hebrews encourages those in the body of Christ to “Think
of ways to motivate one another to acts of love and good works.” (10:24) Camaraderie,
collaboration, and celebration should be the hallmarks of a ministry volunteer’s
experience. Personal satisfaction alone isn’t enough to encourage volunteers.
Intentionally call out and celebrate how volunteer efforts have moved God’s
vision forward for your church and ministry. Big parties, short conversations, small
gestures of appreciation, and everything in between are powerful motivators for
passion and purpose.
3. Recognize their
potential. How well you retain
volunteers is directly linked to how well you recruit volunteers. (See our blogs linked below for tips on recruitment.)
Front load your potential pool by recruiting volunteers based on specific
abilities and gifts, not on who has time to give. Paul highlights this strategy
when he tells the believers in Corinth to “Earnestly desire the most helpful
gifts.” (1 Corinthians 12:31) Not everyone comes naturally equipped for every
ministry. When a person’s potential is placed in the right ministry, a
volunteer’s passion ignites and their purpose becomes clear. Then, you can steward
them through coaching, challenge, and collaboration to help them feel useful,
not used.
4. Respect the right
limits. We often make the mistake
of reducing a volunteer’s limitations to time and life stage. We begin with a
qualified, “It only takes one hour a week to ...”or “Childcare provided while
you serve.” But as important as time and family commitments are, they don’t
cause burn out. Burn out is a result of a volunteer serving beyond the strength
of their abilities, capabilities, and gifts. When we properly steward these, we respect the
limits God has given them. Peter’s advice to Christians living in foreign lands
was: “God has given gifts to each of you from his great
variety of spiritual gifts. Manage them well so God’s generosity can flow
through you.”(1 Peter 4:10) This is still good advice to remind us not to ask
volunteers to serve beyond their limits.
Our
hearts soar when we enlist a new volunteer, and they break a little each time
we lose a volunteer. We fly even higher when we see one doing things they never
thought they could do, and we crash and burn along with them when we see them
trying to do things they weren’t made to do. We all want to see more of our
volunteers soar instead of sink. They will when you apprentice, appreciate,
recognize, and respect them with a strategy designed to fuel their passion and
purpose.
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Ministry Leader Blogs:
ACTIONPoint Ministry
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